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GEOSPATIAL AR
WITH ADOBE & GOOGLE

Creating AR insanity in my neighborhood.

I was invited to experiment with Adobe and Google's new location-based AR tools, so I turned my neighborhood into a festival of AR weirdness only visible to people in that exact location. I also programmed an NFC chip and stuck it to a wall so that anyone could tap it with their phone and enjoy the experience.
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The Google and Adobe partnership combines Google Maps with Adobe's Aero AR software, so I could search for an address and drop 3D models onto a busy intersection in my neighborhood. I can also update this experience whenever I want by adding, moving, or removing 3D objects whenever I want—the Aero link will always display the most recent version of the experience.
 
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With over a billion people using AR out in the world, it's a fantastic time to try new, weird ways of reaching people with augmented experiences—location-based technology like this is just one example.

NFC technology has been around for a while, but it's incredibly easy to use and really opens your mind to the frictionless unlocking of really cool, local experiences. 
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